Titel:
|
Business model generation : a handbook for visionaries, game changers, and challengers
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Auteurs:
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Osterwalder, Alexander, Auteur ;
Yves Pigneur, Auteur ;
Smith, Alan
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Documenttype:
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Books
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Uitgever :
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Hoboken (New Jersey) [United States] : Wiley publisher, 2010
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Artikel op pagina:
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278 p.
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ISBN/ISSN/EAN:
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978-0-470-87641-1
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Talen:
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Engels
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Indexering:
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658.401 2
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Descriptors :
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6.75 Administration et gestion > Entreprise
6.75 Administration et gestion > Gestion de projet
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Tags:
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Business planning
;
New business enterprises
;
Strategic planning.
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Abstract :
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Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.
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