Titre : | Mcquail’s mass communication theory |
Auteurs : | Denis Mcquail |
Type de document : | Books |
Mention d'édition : | 6th ed |
Année de publication : | 2010 |
Article en page(s) : | 1 vol. (VIII, 621 p.) |
ISBN/ISSN/EAN : | 978-1-84920-292-3 |
Langues: | Anglais |
Index. décimale : | 316.77 |
Tags : | Mass media (E) |
Résumé : |
McQuail's Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature. Fully up-to-date, this new edition includes: - New boxed case studies on key research publications, familiarizing students with the critical research texts in the field - A new streamlined structure for better navigation - More definitions, examples, and illustrations throughout to bring abstract concepts to life - Major updates on new media, globalization, work and economy |
Exemplaires (1)
Code-barres | Cote | Support | Localisation | Section | Disponibilité |
---|---|---|---|---|---|
113907R | DEML-LEAD 316.7 MCQU | Book | Royal Military Academy | Economie, management & leadership | Disponible |