| Title: | Construire une biomarque : Le marketing des biotechnologies |
| Authors: | Philip Kotler ; Françoise Simon |
| Material Type: | Books |
| Publisher: | Marsat : Source d'Or, 2004 |
| Article on page: | 434 p |
| ISBN (or other code): | 978-2-7440-6078-6 |
| Languages: | French |
| Class number: | 658.8 |
| Tags: | Biotechnology |
Copies (1)
| Barcode | Call number | Media type | Location | Section | Status |
|---|---|---|---|---|---|
| K10316943 | 658.8 KOT C | Book | Royal Military Academy | Bibliothèque ERM | Available |
