Author details
Author Donald r. Cooper |
Available item(s) by this author (1)
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Cooper and Schindler’s Business Research Methods, 8e offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich [...]
Edition statement: 9th ed ISBN (or other code): 978-0-07-124430-5 Article on page: XVI, 798 p. Accompanying material: 1 CD-ROM Class number: 658.4/03/072 Tags: Scientific methods ; Industrial management Languages: English