Title: | Open strategy : mastering disruption from outside the C-suite |
Authors: | Stadler, Christian, Author |
Material Type: | Books |
Publisher: | Mit Press Ltd, 2023 |
Article on page: | XV, 261 p. |
ISBN (or other code): | 978-0-262-04611-4 |
Languages: | English |
Class number: | 658.401 2 |
Descriptors: | |
Tags: | Business planning ; Planification stratégique ; Strategic planning |
Abstract: |
Why are some of the worlds most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? Its not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted a new way of strategizing. Instead of keeping strategic deliberations within the C-Suite, they open up strategic initiatives to a diverse group of stakeholdersfront-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Open Strategy presents a new philosophy, key tools, step-by-step advice, and fascinating case studiesfrom companies that range from Barclays to Adidasto guide business leaders in this groundbreaking approach to strategy. The authorsbusiness-strategy experts from both academia and management consultingintroduce tools for each of the three stages of strategy-making: idea generation, plan formulation, and implementation. These are digital tools (including strategy contests), which allow the widest participation; hybrid digital/in-person tools (including a nightmare competitor challenge); a workshop tool that gamifies the business model development process; and tools that help companies implement and sustain open strategy efforts. Open strategy has an astonishing track record: a survey of 200 business leaders shows that although open-strategy techniques were deployed for only 30 percent of their initiatives, those same initiatives generated 50 percent of their revenues and profits. This book offers a roadmap for this kind of success. |
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Barcode | Call number | Media type | Location | Section | Status |
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314343 | 658.401 2 STA O | Book | Royal Military Academy | Economie, management & leadership | Available |